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The Summit took place during the China International Import Expo (CIIE) and was attended by key stakeholders from different industries and markets. Speakers included experts from beauty, green sciences, AI, digital and medical sectors, as well as institutions including Business France and Shanghai Institutes for International Studies. The Summit is open to industry players and the public in China, Japan and Korea simultaneously in real time.
L’Oréal established the North Asia Zone in 2021, covering five markets of Mainland China, Hong Kong, Taiwan, Japan and South Korea. Its vision is to strategize, create and activate the powerful Beauty Triangle ecosystem for sustainable growth.
The Beauty Triangle
“We have the open R&I strategy to lead us into the world of ‘Co,’ a world of collaboration, co- creation and co-operation to shape the future of beauty,” said Maxime De Boni, vice president, L’Oréal R&I North Asia and China. “Internally, we maximize the synergies across our local R&I centres in Shanghai, Tokyo and Seoul in North Asia. Externally, we detect, select and transform with the best academics, suppliers, start-ups and vendors in the region, from upstream to downstream, to invent breakthrough and superior innovations. This summit is exactly about our belief in the power of ‘Co’ and accelerating our ‘Open’.”
The event featured a panel discussion that included leading experts from beauty, AI & digital, and R&D specialties in different markets. A recent example of cross-industry co-creation was showcased where L’Oréal Japan partnered with Morishita Jintan to develop its first capsule made of plant-derived active cosmetic ingredient through cutting edge “active delivery capsule” technology.
During the discussion, all experts called for more cross-industry, cross-market collaboration to bring new technologies and new innovations to consumers. On AI & digital, experts raised the pressing need to strengthen AI infrastructure to facilitate collaboration. On medical beauty, panelists pointed out the importance of bringing together start-ups with new ideas, companies with resources, and medical professionals with expertise to bolster the innovation journey.