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YEREVAN, March 7. /ARKA/. The most popular goods Armenians bought in February were cosmetics, jewelry, audio and household appliances, as well as creative products, according to Wildberries, Russia’s largest online retailer that has tens of pick-up points in Armenia .
The bestsellers were sets of decorative cosmetics (627% year-on-year rise), and manicure sets (558% rise). Scrubs were 221% more popular, beauty masks were 325% more popular, and foundations were 186% more popular.
Various accessories also were popular gifts: demand for makeup organizers in pieces increased by 345%, for purses by 346%, and for bags by 222%.
According to Wildberries analysts, before the March 8 holiday, the popularity of appliances for the kitchen increased sharply. Sales of electric meat grinders in February increased by 345% year-on-year, those of blenders – by 273%, and sales of electric kettles – by 101%. Frying pans (+251%), saucepans (+184%) and kitchen scales (+340%) are also purchased as gifts for the fair sex.
Sales of soft toys on the eve of March 8 increased by 107%, those of photo albums – by 214%, board games – by 234%. Sales of needlework fabrics increased 370% year-over-year, mosaics – 288%.
Electronics also became a coveted gift for the beautiful half of humanity: smartwatches grew in popularity by 645% and tablets by 221%. The leader in the category of audio equipment were speakers, the sales of which increased by 447%. -0-
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15:03 07.03.2023